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Dear Annmarie Cunniff ,
You’ve been a terrific subscriber for a long time, so I know that somewhere along the line you have heard about Lead the Field, Earl Nightingale’s classic program. But it looks as if you’ve never ordered it. If that’s correct, then I want to do everything I can to get it into your hands as soon as possible. In fact, I’ve slashed the price of this program to almost NOTHING to make it happen. Because the truth is, if you don’t have Lead the Field, your library is seriously incomplete. Lead the Field is the cornerstone of the entire personal development industry — the one that started it all. I can’t even begin to count how many times I’ve listened to it. Hundreds, probably. And I’m not the only one. I remember one gentleman who said he set aside one day each year to listen to the entire Lead the Field program in a single sitting — and plenty of others who have told me they listen to a session every day when they drive to and from work. Every single day! Why? Well, I could go through every detail of this life-changing program with you and even attach several pages of actual testimonials and letters of praise. But when you get right down to it, no amount of description can possibly capture the greatness of this program. You just have to hear it yourself. Take my word for it: The minute you do, you will completely understand why this one little program continues to transform millions of lives. Your Valued Subscriber Discount:
Try for $1 & SAVE $50—Pay ONLY $29.95! Because I am so dead set on getting the 6-CD program Lead the Field to you, I’ve slashed the price to a never-before-offered $29.95. That’s $50 OFF the full price of $79.95 — a whopping 63% DISCOUNT! You'll have 30 days to review the program. During that time, decide for yourself if it’s as amazing, inspiring, and indispensable as I’ve claimed. If by listening, your leadership, success, and life are not improved, please return the program for an exchange or complete refund. I can’t make an offer like this available for long, so don’t wait —
ORDER NOW! Sincerely, 
 | Yes! I want to learn why Lead the Field is the cornerstone of the entire personal development industry and why millions of people point to it as a major key to their successful lives. I want to complete my library and my life.
Please send me Earl Nightingale's 6-CD audio program Lead the Field today, for 30 days - FOR JUST $1.00!
|  | If my leadership, success, and life are not improved, I will simply send it back. No questions asked, and no money owed — ever. If I decide I want to keep it, I will pay the discounted price of $29.95, which is $50 off the regular price, at the end of my 30-day trial.
| | | | | | Even today, decades after Earl Nightingale first recorded Lead the Field, people are trying to emulate the style, motivation, and philosophies found inside this one-of-a-kind program. They may try, but they can't come close to the classic gem that is Lead the Field. Just $29.95 can complete your library — and may give you the answers you've searched for and haven't yet found. | 
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